Missilefish Strategic Consulting - Latest Comments

Re: Press – National Distribution Points

Web Designer Developers — Tue, 17 Jan 2012 06:56:22 -0000

As the design is an core issue of any web site.
The major aim is to get the intention from the users which puts a lot off stress on web designers. & make their work challenging.
A nice post shared, Thanks for sharing the helping one stuff.

Re: Anatomy of a Press Release

Mary Agee — Sun, 20 Feb 2011 09:41:05 -0000

Adam, you have done an excellent job of crystallizing the process of writing a press release and providing incredibly helpful tools and information. I teach at a K-12 school and was exploring ways to better express the amazing things going on here for readers in our community and beyond the school walls. Even though you are speaking to the commerical world, I feel that many of the ideas apply and can benefit my communication skills. Thanks!

Re: Content Marketing Strategies

thenayshun — Tue, 08 Feb 2011 00:05:10 -0000

Thanks for the tips

Re: Fast Google Ranking and Common Sense

Megan — Mon, 16 Aug 2010 19:24:42 -0000

Again, great information. Thank you for the quick response and I look forward to putting this into action on my blog.

Re: Fast Google Ranking and Common Sense

Adam Lyons — Mon, 16 Aug 2010 19:02:45 -0000

If the old post was popular (say a couple dozen or more comments) I would suggest creating a new page (in wordpress I would suggest you make it a page actually);

* create a new page with updated and improved content
* change the slug of the old post to post-name-original
* publish the new page under the old post's URL, or redirect the old post's URL to the new URL
* send an e-mail to everyone who linked to your old post that you've updated and improved on your old post
* wait for the links to come in, again;
* rank even higher for your desired term as you've now got:
o more control over the keyword density
o even more links pointing at the article
o the ability to keep updating the article as you see fit to improve on it's content and ranking

Some among you will say: I could have 301 redirected the old post to the new one with the same effect. True. Except: you'd lose the comments on the old post, which is in my opinion a sign of disrespect to people who took the time to comment, and 301 redirects take quite a bit of time sometimes.

As for just simple updates, the ping management system in wordpress will handle notifying other sites (assuming you configured this correctly)

Re: Fast Google Ranking and Common Sense

Megan — Mon, 16 Aug 2010 18:38:07 -0000

This post is full of useful info. Speaking for budding bloggers and web content strategists everywhere, thank you! That is a great point you made about updating old posts - some best practices stay pretty constant (such as the ones you've highlight in this blog) where others seem to change fairly rapidly. I agree that it is important to update blog content you've pushed so that it remains relevant - I'm just curious as to how you think it is best to go about doing so.

When updating old posts with new information, do you suggest creating a new blog that references the old one? Or actually updating the old post (calling out the updates)?

Re: Fast Google Ranking and Common Sense

Adam Lyons — Sun, 15 Aug 2010 16:24:25 -0000

It's easy to underestimate the amount of attention to detail you need when starting a blog, or even more so, fixing one!